Think. Create. Change.
Meridiano,
Committed to what really matters
Caring for what matters at every stage of life
Peace of mind is not just a policy, it's knowing that someone is there for what really matters. Meridiano Seguros, one of the leading life and home insurance companies in Spain, was clear that their connection with their audience should go beyond offering a service. They wanted a brand that provided real value to families, not only protecting them but also accompanying them in their daily lives. Until then, their communication had been focused solely on products. However, they knew that to remain relevant, they needed to offer more. Useful and approachable content that would improve people's quality of life and help them make informed decisions about their well-being. The challenge was not only to convey trust, but also to educate and accompany families through every stage of life, transforming their communication into a constant source of value.
More info
Meridiano,
Committed to what really matters
Caring for what matters at every stage of life
Peace of mind is not just a policy, it's knowing that someone is there for what really matters. Meridiano Seguros, one of the leading life and home insurance companies in Spain, was clear that their connection with their audience should go beyond offering a service. They wanted a brand that provided real value to families, not only protecting them but also accompanying them in their daily lives. Until then, their communication had been focused solely on products. However, they knew that to remain relevant, they needed to offer more. Useful and approachable content that would improve people's quality of life and help them make informed decisions about their well-being. The challenge was not only to convey trust, but also to educate and accompany families through every stage of life, transforming their communication into a constant source of value.
More info
Meridiano,
Committed to what really matters
Caring for what matters at every stage of life
Peace of mind is not just a policy, it's knowing that someone is there for what really matters. Meridiano Seguros, one of the leading life and home insurance companies in Spain, was clear that their connection with their audience should go beyond offering a service. They wanted a brand that provided real value to families, not only protecting them but also accompanying them in their daily lives. Until then, their communication had been focused solely on products. However, they knew that to remain relevant, they needed to offer more. Useful and approachable content that would improve people's quality of life and help them make informed decisions about their well-being. The challenge was not only to convey trust, but also to educate and accompany families through every stage of life, transforming their communication into a constant source of value.
More info
Through Meta campaigns, we brought Meridiano's message closer, offering useful and approachable content.
Through Meta campaigns, we brought Meridiano's message closer, offering useful and approachable content.
Through Meta campaigns, we brought Meridiano's message closer, offering useful and approachable content.
Through Meta campaigns, we brought Meridiano's message closer, offering useful and approachable content.
We collaborated with influencers to amplify their mission and values, building trust and enhancing family well-being.
We collaborated with influencers to amplify their mission and values, building trust and enhancing family well-being.
We collaborated with influencers to amplify their mission and values, building trust and enhancing family well-being.
We collaborated with influencers to amplify their mission and values, building trust and enhancing family well-being.
We positioned Meridiano as a brand that not only offers insurance but accompanies families in their day-to-day lives.
We positioned Meridiano as a brand that not only offers insurance but accompanies families in their day-to-day lives.
We positioned Meridiano as a brand that not only offers insurance but accompanies families in their day-to-day lives.
We positioned Meridiano as a brand that not only offers insurance but accompanies families in their day-to-day lives.
We activated the brand in physical spaces, developing pictograms and visual elements that facilitated understanding and connected with the audience in their environment.
We activated the brand in physical spaces, developing pictograms and visual elements that facilitated understanding and connected with the audience in their environment.
We activated the brand in physical spaces, developing pictograms and visual elements that facilitated understanding and connected with the audience in their environment.
We activated the brand in physical spaces, developing pictograms and visual elements that facilitated understanding and connected with the audience in their environment.
We adapted messages and content to different formats, creating effective text for flyers and other materials, ensuring clear and accessible communication at all times.
We adapted messages and content to different formats, creating effective text for flyers and other materials, ensuring clear and accessible communication at all times.
We adapted messages and content to different formats, creating effective text for flyers and other materials, ensuring clear and accessible communication at all times.
We adapted messages and content to different formats, creating effective text for flyers and other materials, ensuring clear and accessible communication at all times.
The results
+86% Reach
on social media
+86% Reach
on social media
+86% Reach
on social media
+86% Reach
on social media
+48% Engmt
on social media
+48% Engmt
on social media
+48% Engmt
on social media
+48% Engmt
on social media
15% CTR
on social media
15% CTR
on social media
15% CTR
on social media
15% CTR
on social media
+145% Views
of value-driven content linked to the brand
+145% Views
of value-driven content linked to the brand
+145% Views
of value-driven content linked to the brand
+145% Views
of value-driven content linked to the brand
Helping brands
define their future, and that of the world around them.
New business
hello@wearesmall.es
Join the team
rrhh@wearesmall.es
Address
Alicante
Pl. del Alcalde Agatángelo Soler, 5 T. +34 965 061 098
Madrid
C/ Francisco Villaespesa, 10
SmallCreative Band, S.L. © 2025
Helping brands
define their future, and that of the world around them.
New business
hello@wearesmall.es
Join the team
rrhh@wearesmall.es
Address
Alicante
Pl. del Alcalde Agatángelo Soler, 5
T.
+34 965 061 098
Madrid
C/ Francisco Villaespesa, 10
SmallCreative Band, S.L. © 2025
Helping brands
define their future, and that of the world around them.
New business
hello@wearesmall.es
Join the team
rrhh@wearesmall.es
Address
Alicante
Pl. del Alcalde Agatángelo Soler, 5
T.
+34 965 061 098
Madrid
C/ Francisco Villaespesa, 10
SmallCreative Band, S.L. © 2025